Address : SM Shetty College, Hiranandani, Powai, Mumbai

City : Mumbai

State : Maharashtra

Country : India

No.	Degree/Diploma	Institute/ Organization	Year	Branch/Specialization
1	Ph. D.  (Philosophy of Doctorate )	Pursuing	2022	Marketing Management
2	UGC-NET  (UGC-NET )		2017	SET Marketing Management
3	M.B.A.  (Master in Business Administration )		2015	Marketing
4	M.A.-Public Administration  (Master in Arts )		2003	Political Science
5	MBA  (Master of Business Administration )	Symbiosis Institute of Management Studies	1997	Marketing & Systems

No.	Publication Conference	Month	Year
1	Rise of Instant Delivery Apps During Pandemic and Its Impact on Consumer Buying Behaviour. Research ISSN: 2394 7780 Volume 9, Issue 1(IX)	MAR	2022
2	Participated and presented a Research Project titled "Gen Z attitude towards environment and its impact on their buying behaviour" in Humanities, Languages and Fine Arts Category and PPG Level at 17th Aavishkar: Inter-Collegiate/Institute/Department Research Convention (Zonal Round) organized by the University of Mumbai at Guru Nanak College of Arts, Science and Commerce, Guru Tegh Bahadur Nagar, Sion, Mumbai on December 21,2022 for Mumbai II Zone.	DEC	2022
3	Scope of Ayurveda in the growing Wellness Tourism Industry. ISSN:2394-3114 http://www.tpnsindia.org/index.php/sipn/article/view/9310	MAY	2020
4	Trends in consumption of Ayurveda PRINT ISSN No. 2250 - 1991 | DOI : 10.36106/paripex https://www.worldwidejournals.com/paripex/article/trends-in-consumption-of-ayurveda/MTM1Mjk=/?is=1	FEB	2020
5	A Study On Student Motivation and Teacher Involvement In E-Learning At Undergraduate Level. Published in International Journal of Advance and Innovative Research Volume 6, Issue 3 ( IV ): July - September 2019 ISSN 2394-7780 https://iaraedu.com/about-journal/ijair-volume-6-issue-3-iv-july-september-2019.php (Article No. 43 Page 204)	SEPT	2019
6	Consumer Perception Towards Ayurveda in Central Suburbs of Mumbai. Published in Indian Journal of Applied Research. PRINT ISSN NO 2249 - 555X IMPACT FACTOR OF IJAR : 6.03 (SJIF-2019)Peer Review, International Journal, Journal DOI : 10.36106/ijar https://www.worldwidejournals.com/indian-journal-of-applied-research-(IJAR)/article/consumer-perception-towards-ayurveda-in-central-suburbs-of-mumbai/MTc4OTc=/?is=1&b1=61&k=16	MAY	2019
7	Impact of Innovations in Social media on Political Campaigns’ ISSN 2278-8808	APRIL	2018
8	“Education – The cornerstone of Inclusive Development” Paper published in ‘Management Guru: Journal of Management Research.’15 July 2016. ISSN:2310-2429	JULY	2016
9	“Influence of work status of mother on career aspirations of the daughter.” Conference ON Advancement in IT, held on 23th August, 2014 at SM Shetty College of Science, Commerce and Management Studies. ISBN:978-93-5142-876-3	AUG	2014
10	‘Glass Ceiling’ a reality not myth, presented at National Seminar on ‘Human Resource Development: Realities, Practices, and Challenges’ held on 1st Feb 2014 at SM Shetty College of Science, Commerce and Management Studies.ISBN:978-93-5142-451-2	FEB	2014
11	“Daughters of India-Voyage since 1947” at International conference on ‘A Turbulent Voyage of Rights for Humanity’ held on 5th Oct 2013 at KB College of Arts & Commerce for Women. ISBN:978-93-5142-130-6	OCT	2013

No.	Publication Journal	Month	Year
1	International Journal of Advance and Innovative Research ISSN: 2394 7780 Volume 9, Issue 1(IX) : January – March 2022 https://iaraedu.com/about-journal/ijair-volume-9-issue-1-ix-january-march-2022.php (Article No 45, page 209)	MAR	2022
2	PARIPEX - INDIAN JOURNAL OF RESEARCH	FEB	2020
3	UGC CARE - Studies in Indian Place Names (March Issue). ISSN:2394-3114 http://www.tpnsindia.org/index.php/sipn/article/view/9310	MAY	2020
4	Indian Journal of Applied Research. PRINT ISSN NO 2249 - 555X IMPACT FACTOR OF IJAR : 6.03 (SJIF-2019)Peer Review, International Journal, Journal DOI : 10.36106/ijar May 2019	MAY	2019
5	International Journal of Advance and Innovative Research Volume 6, Issue 3 ( IV ): July - September 2019 ISSN 2394-7780 https://iaraedu.com/about-journal/ijair-volume-6-issue-3-iv-july-september-2019.php (Article No. 43 Page 204)	SEPT	2019
6	“Education – The cornerstone of Inclusive Development” ‘Management Guru: Journal of Management Research.’	JULY	2016

No.	Book Published	Year
1	Advertising and Sales Promotion Himalaya Publication ISBN Number : 978-93-5596-104-4	2022
2	Ecommerce Course work for Masters in Management Studies- IDOL(Institute of Distant & Open Learning) Mumbai University Chapter I- Introduction to Electronic Commerce: Meaning, nature and scope;	2022

No.	Conference Attended	Month	Year
1	National Webinar on :Impact of COVID-19 on Commerce & Tourism Industry” organized by SVKM Mithibai COllegeon 14th May 2020	MAY	2020
2	“Doctoral Thesis: Key Components and Research Skills” and “Research Funding Opportunities: In India and Abroad” organize by IQAC & Research Cell of Bunts Sangha’s S.M. Shetty College of Science, Commerce & Management Studies, Powai, Mumbai om 14th May 2020.	MAY	2020
3	“Application of Chanakya Niti in Modern Education” organized by MUCTA and Anna Leela College on 11th May 2020.	MAY	2020
4	Advance Excel-An Insight Into The Essentials organized by N.G. Acharya & D.K. Marathe College from 2nd May to 4th May 2020	MAY	2020
5	“Basics of Intellectual Property Rights” organized by MUCTA Mumbai University and College Teachers Association on 26th April 2020	APRIL	2020
6	“Role of Inflibnet in Higher Education:Special reference to College Teachers and Researchers” organized by MUCTA Mumbai University and College Teachers Association on 23rd April 2020	APRIL	2020

No.	Training attended Information	Month	Year
1	UGC -HRDC SPONSORED REFRESHER COURSE IN COMMERCE & MANAGEMENT (MARKETING MANAGEMENT0	JUN	2022
2	Two week FDP on "MANAGING ONLINE CLASSES and CO-CREATING MOOCS" conducted by Ramanuja College of Delhi University , sponsored by Ministry of Human Resource Development - PMMMNMTT-HRD Pandit Madan Mohan Malaviya National Mission on Teachers and Teaching held from April 20 to May 6th 2020.	MAY	2020
3	Two week FDP on “ICT Tools for Online Learning” organized by SNDT Women’s University –Teaching Learning Center under Pandit Madan Mohan Malaviya National Mission on Teachers and Teaching – PMMMNMTT-MHRD National Workshop organized from April 20 to April 28	APRIL	2020
4	“3 Days Online Workshop on Reference Management Tools and Online Citation Database”	APRIL	2020
5	Online Refresher Course in Management from SWAYAM ARPIT Course for Career Advancement Scheme (CAS) offered by Banasthali Vidyapeeth	MAR	2019

No.	Achievement Description	Year
1	Resource person for workshop on "Examination Pattern in Offline Mode" for TYBAMMC Sem V organised by BAMMC -DGMC& BOS MU	2022
2	Best Research Paper Presented-Rise of Instant Delivery Apps During Pandemic and Its Impact on Consumer Buying Behaviour. Presented at a National Level Multidisciplinary E-Conference 2022 on "Changing Trends in Information Technology, Media and Management: Post Pandemic Challenges and Prospects.” held on 12th February, 2022	2020

No.	Class	Subject
1	FYBAMMC	Current Affairs
2	FYBAMMC	Introduction to Advertising
3	FYBBI	Business Communication
4	SYBAMMC	Corporate Communication & Public Relations
5	SYBAMMC	Mass Media Research
6	SYBMS	Consumer Behaviour
7	TYBAMMC	Advertising & Marketing Research
8	TYBAMMC	Brand Building
9	TYBAMMC	Brand Management

No.	COMMITTEE NAME	Subject
1	GRC Committee	In charge
2	Media CLub-The STUDIO	In charge
3	Competitive Exam Cell	In charge
4	Anti-Ragging Cell	Member
5	Examination	Member
6	Library	Member
7	Research	Member
8	Alumni	Member
9	Placement	Member